Marjorie Dudley

I began my journey with business coaching because I had done about all I could on my own and recognized the need for input, insight, and accountability in order to go to the next level in my business. I was referred to Marjorie Dudley by a dear friend of mine who makes very few professional recommendations and was very impressed by our very first conversation. She has been and continues to be, a critical component of our growth and optimization strategy as a company. 

Coaching has been a game changer for me personally as CFO and for our sales team. I was in leadership a long time before I started getting coached. We looked into it because I thought it would be something that would help my people get better at sales—and it has—but the game changer part is how much more confident and how much better of a leader I have become. I see things totally differently now, I feel like I am getting better on every call, and it is really stretching me and challenging me to get better. It’s helping me grow in my role and capacity so I can help my team grow. 

I am an 18-year mortgage veteran with a busy team. Marjorie began working as my business coach about a year ago. In our last session, I stopped our conversation to thank Marjorie, as I am more productive, more refreshed and feeling better about my origination activities than ever. Marjorie has helped me with many things, but most importantly, she has been a great sounding board and strategist as we have identified the specific areas of burnout I have been experiencing. With her guidance I have instituted an “on-call” strategy with my team that has been a complete game-changer. I have gone from feeling like I need to retire, to being ready to attack the next year with a fresh set of goals. THANK YOU, MARJORIE – you have given my career new life!!!! 

When I originally got into coaching, my business was quite successful, but I knew I could improve on how I planned my day and worked my schedule proactively, and also being just a little bit more intentional about referrals. Through our time together, I have continued to improve on my “perfect calendar” and prioritizing asking for a referral in every meeting. We’ve put systems in place to cultivate my Top 120, track my monthly FYC progress, and ensure I maintain quality appointments not just increase quantity appointments. In that time my FYC has nearly doubled and my income increased 15%. Thank you for holding me accountable, being a sounding board, and keeping me focused. 

Coaching has helped me tremendously. Results-wise, I have been in the business for 10 years, with every year being my best year ever, and my first year in coaching, my income nearly doubled. Coaching helps me stay on track, and in a world where I am 100 mph all of the time, it has helped me focus on the specific areas in my business that translate to more clients and a higher income. I have grown personally and professionally through coaching by listening to my coach’s suggestions. It has allowed a greater work-life balance as well…It is hard to work “on your business” when you are working “in your business”, but I feel like coaching has allowed me to do both. I would highly recommend coaching to anyone wanting to grow their foundation, no matter what it is.